Work of the Week 24/11-01/12 /09


Krembo
(Hebrew: קרמבו‎, literally "cream-in-it") is very popular in Israel, especially in the winter as an alternative to ice-cream. It comes wrapped in colourful aluminium foil, and consists of a round biscuit base on the bottom and whipped egg whites cream from above, coated in a thin layer of chocolate. There are vanilla and mocha flavoured Krembos.
In Hebrew, the word krembo is a combination of krem (cream) and bo (in it). The average krembo weighs 25 grams (0.882 ounces) and has 115 calories.[15] In Israel, the "krembo season" is very short, from October to February. Nevertheless, 50 million krembos are sold each year—an average of 9 per person in Israel. According to a study funded by Strauss, Israel's leading krembo producer, 69% of Israelis prefer to eat krembos from the top down (starting with the cream), and only 10% start with the biscuit at the bottom; the rest had no preference. Krembos are exported to the United States and Canada, and sold mostly in kosher shops and import stores. The concoction was popular as a homemade sweet in pre-state Israel in the 1940s, when it was known as Kushi (Hebrew: כושי, "negro"). It entered mass production in 1966. The first manufacturer, the Whitman Company, coined the name Krembo. A mocha flavour was introduced in 1967. In 1979 Whitman was acquired by Strauss-Elite. Today Strauss controls 54% of the krembo market in Israel. In 2007, Nestlé introduced an ice cream variation of krembo called Lekbo (Hebrew: לקבו, "lick inside"). In the Hebrew version of Harry Potter and the Philosopher's Stone, Dumbledore's favourite sweet is a Krembo, rather than a sherbet lemon. The Krembo has become a pop-cultural/national icon. While considered a children's favourite, sociologists have found that it is consumed as a comfort food by Israeli expatriates in the United States.

week 5

in this assignment students got to direct one each other in different characters












Work of the Week 18 24/11/09


Violence Against Women

Domestic violence against women is one of the most brutal consequences of the economic, social, political, and cultural inequalities that exist between the sexes. Yet strong concerns voiced by development agencies and policy-makers have emerged only in relatively recent years. There is no mention of the subject in CEDAW, apart from a brief reference to human trafficking. In launching his new 2008 campaign, UNite to End Violence Against Women, UN Secretary-General Ban Ki-moon observed that “at least one out of every three women is likely to be beaten, coerced into sex or otherwise abused in her lifetime”.
Whilst rich countries are by no means free of violence against women, the problems - which range from domestic violence to honour killings - are perceived to be more serious in developing countries. Attitudes in society need to change so that women can be more forthcoming in disclosing their problems. Legislation also has a part to play as in the Domestic Violence Bill in India which came into force in 2006.

week 4


this week we reacted on 4 songs
The River by Bruce Springsteen
Red Football by Sinead O'connor
Pride by U2
Across the line by Tracy Chapman















Work of the Week 11-17-09


עבודה בתגובה למשפט של דן חלוץ :"אחרי הפצצה אני מרגיש רעד קל בכנף

week 3

this week we reacted on few common sentences in hebrew
like " all the plane are safe and landed" ect...
השבוע הגבנו לכמה משפטים , בניסיון ליצור ערך מוסף תלת מימדי לפיתגם

המשפטים היו: כל המטוסים שבו הביתה בשלום, את הכסף סופרים במדרגות, פרה פרה, אבות אכלו בוסר.......ועוד




Work of the Week 03-11-09

week 2 "make a dish"





לעצב זה להיות רגיש

כמו שף במסעדה, כמו פסנתרן על הבמה

לעצב פוסטר זה כמו לעצב מנה

אז השבוע עיצבנו מנות של אוכל ובסוף קיבלנו פוסטרים שמדברים על ... הבדלי המעמדות בחברה הישראלית, על הקיבוצניק החדש, על אגדות ילדים בעיר הגדולה, על אמריקניזציה, על צה"ל,על גלעד שליט, על אלימות, על בולמיה ועוד מלא...אפילו בלי להיתכוון

To design is to be focus on the details, to be sensitive.

Like a chef in his kitchen, like a pianist on the stage

A good design it s like a good meal

So this week we designed a dish!.…and at the end we got posters.

Posters about the Israeli society, about the new kibboutz, about fairy tales, Tsaal, Gilad shalit, the American culture and more